Craig Higdon

Head of Client Services
  • Principal - Innovation, Design, & Custom Technology Services, Point B
  • Senior Manager - Experience Design, EY Design Studio
  • Director of Business Development - Design and Technology, Citizen

I love what I do. I help clients define what’s needed to build the future their business needs. When you add the genius creative, product, and marketing talent at 25madison to those goals, you have a recipe for long-lasting positive change for our clients.


I’m West Coast through and through. From So. Cal to the Pacific Northwest, I’ve explored mountains, deserts, forests, (amazing) coast lines, and feel generally spoiled by the beauty. You see this in my approach to work; it’s collaborative, holistic, tech-forward and optimistic. I recharge by getting outside, playing games with the family, and enjoying time with friends.

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